Febraban Tech is the largest technology event for the financial market in Latin America. At the 2025 edition, held from June 10 to 12 at the Transamerica Expo Center in São Paulo, Foursys arrived with one of the event's most talked-about presences: an 80m² stand with three immersive activations, two panels on the official stage and a clear proposal to show, in practice, where artificial intelligence is generating concrete results in business.
The Foursys stand brought experiences that went beyond the presentation of products. The proposal was to create points of contact that would make visitors feel, and not just hear, what well-applied technology can do.
The main novelty of the edition was the humanoid robot Troy. With a futuristic design and the ability to interact in real time, Troy wasn't just on the stand as a visual attraction. His presence was designed to provoke reflection on the role of intelligent automation in the future of the financial sector and other segments. Alongside him, the Maximus robot conducted dynamic interactions with the public, presenting Foursys' history, products and services in a conversational and personalized way.
The third activation took place using Apple Vision Pro glasses. Visitors embarked on a virtual tour guided by artificial intelligence, with the possibility of asking questions, exploring different areas of the company's operations and receiving personalized information throughout the experience. Mixed reality applied directly to the institutional presentation, with a depth of content that a conventional stand would be unlikely to deliver.
In addition to the stand, Foursys occupied two spaces on the official Febraban Tech 2025 stage, with executives who brought perspectives directly linked to the challenges facing the financial sector today.
On June 12, Fulvio Mascara, Chief Scientist and Chief Operating Officer at Foursys, gave the talk "Time is the New Oil: AI for Decisions that Move Markets", in the Febraban Lilac Auditorium. The central theme was the difference between adopting AI as a trend and adopting it strategically, with a focus on decisions that reduce waste, free up teams for higher value work and turn every point of contact with the customer into an opportunity for delight and loyalty. In a market where margin and speed go hand in hand, AI as a strategic co-pilot is no longer a differential, but a condition for competitiveness.
Marcelo Mazanati, Executive Director of Cybersecurity at Foursys, then took part in the panel "Resilient Cybersecurity and Privacy in the Age of AI", alongside representatives from Banrisul, Caixa Econômica Federal, WOMCY and Robert Half. The debate addressed a point that has gained momentum in recent years: cyber threats are no longer a question of "if" they will happen, but of "when". In this context, cyber resilience needs to be built as a responsibility distributed among all the organization's stakeholders, and not just concentrated in the security teams.
Participation in Febraban Tech 2025 came at a turning point for Foursys. With 25 years of experience, the company has consolidated its presence in the United States and Europe, with a strategic hub in Lisbon and expansion into Spain underway. The portfolio covers artificial intelligence, open innovation, data and BI, cybersecurity, modernization of legacy systems, agile methodologies and innovation labs, with cross-cutting applications in sectors such as finance, health, telecommunications, agribusiness and retail.
Febraban Tech served as a showcase for this moment: a company that has reached the age of 25 without losing its ability to experiment, and which uses events like this to show that innovation, in its case, is not a roadmap. It's routine operation.
This post was based on an official press release distributed by Foursys and published by Jornal do Bras on the occasion of Febraban Tech 2025.